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Privacy Policy

PRIVACY POLICY

WHO ARE WE AND WHAT DO WE DO?

tecnoswiss (c/o Handel Schweiz, Viaduktstrasse 8, P.O. Box, 4010 Basel, hereinafter referred to as “we”) operates the website www.tecnoswiss.ch. On this website you can obtain information about our organization, use our online services and contact us.

The protection of your personal data is very important to us. In this privacy policy, we inform you transparently and clearly about what data we collect via our website and how we handle it.

CONTENT OF THE DATA PROTECTION DECLARATION

  • What data is collected on www.tecnoswiss.ch?
  • Under what conditions is your data processed and for what purpose?
  • How long do we store the data?
  • How is the transfer of data to third parties regulated?
  • How do we process the data?
  • Under what conditions can you object to data processing?
  • What are your rights and how do you obtain your rights?

DEFINITIONS OF TERMS

What is personal data?

Personal data is any information relating to an identified or identifiable natural person. This includes, for example, name, address, date of birth, e-mail address or telephone number. Personal data also includes data about personal preferences such as leisure activities or memberships.

What is particularly sensitive personal data?

Data on religious, ideological, political or trade union views or activities; data on health and, where applicable, information on administrative or criminal prosecutions and sanctions as well as data on social assistance measures are considered particularly sensitive personal data. Where necessary and appropriate, we may request and process particularly sensitive personal data. In this case, their processing is subject to stricter confidentiality.

What is the disclosure of personal data?

This is the transmission or disclosure of personal data, e.g. publication or disclosure to a third party.

CONTACT

If you have any questions or concerns about the protection of your data by us, you can contact us at any time by e-mail at ewelti@handel-schweiz.com. Responsible for the data processing that takes place via this website is:
tecnoswiss, Elias Welti, Managing Director, c/o Handel Schweiz, Viaduktstrasse 8, P.O. Box, 4010 Basel

GENERAL PRINCIPLES

What data do we collect from you and from whom do we receive this data?
First and foremost, we process personal data that you transmit to us or that we collect when operating our website. We may also receive personal data about you from third parties. This may include the following categories:

  • Personal master data (name, address, date of birth, etc.)
  • Contact details (cell phone number, e-mail address, etc.)
  • Financial data (account details)
  • Online identifiers (e.g. cookie identifiers, IP addresses)
  • Location and traffic data
  • Sound and image recordings

Under what conditions do we process your data?
We process your data in good faith and in accordance with the purposes set out in this privacy policy. In doing so, we ensure transparent and proportionate processing.

If, in exceptional cases, we are unable to comply with these principles, the data processing may still be lawful because there is a justification. In particular, the following grounds for justification may apply:

  • Your consent
  • the performance of a contract or pre-contractual measures
  • our legitimate interests, provided that your interests do not prevail

How can you withdraw your consent?
If you have given us your consent to process your personal data for specific purposes, we will process your data within the scope of this consent, unless we have another justification.

You can revoke your consent at any time by sending an e-mail to the above address. Data processing that has already taken place is not affected by this.

In which cases can we pass on your data to third parties?

PRINCIPLE

We may need to use the services of third parties or affiliated companies and commission them to process your data (so-called processors). The categories of recipients are as follows:

  • Umbrella organizations
  • Accounting, trust and auditing companies
  • Payment service provider
  • Consulting companies (legal advice, taxes, etc.)
  • IT service provider (web hosting, support, cloud services, website design, etc.)
  • Provider of tracking, conversion and advertising services

We ensure that these third parties and our affiliated companies comply with data protection requirements and treat your personal data confidentially.

We may also be obliged to disclose your personal data to authorities.

Transfer abroad
Under certain circumstances, your personal data may be transferred to companies abroad as part of order processing. These companies are obliged to protect data to the same extent as we are. The transfer may take place worldwide.

If the level of data protection does not correspond to that in Switzerland, we carry out a prior risk assessment and contractually ensure that the same level of protection is guaranteed as in Switzerland (e.g. by means of the new standard contractual clauses of the EU Commission or other legally prescribed measures). If our risk assessment is negative, we will take additional technical measures to protect your data. You can access the EU Commission’s standard contractual clauses at the following link: Standard Contractual Clauses for Controllers and Processors in the EU / EEA (europa.eu).

Sound and image recordings
As part of the events we organize, pictures and / or videos may be taken of you for publication on our website, in our own or third-party (print) publications or on social media. The images are also stored for this purpose. They are used exclusively for public relations purposes. By participating in the events organized by us, you declare your consent to this.

We would like to point out that photos and/or videos on the Internet can be accessed by anyone. Despite all technical precautions, it cannot be ruled out that such persons may continue to use the photos and/or videos or pass them on to other persons.

This basic declaration of consent can be withdrawn at any time, with the result that publication is no longer possible from this point onwards. Please note, however, that if such a withdrawal causes damage, you may be obliged to (partially) assume this damage.

How long do we store your data?
We only store personal data for as long as is necessary to fulfill the individual purposes for which the data was collected.

Data that we store when you visit our website is stored for twelve months. An exception applies to analysis and tracking data, which may be stored for longer.

We store contract data for longer, as we are obliged to do so by law. In particular, we must store business communications, concluded contracts and accounting documents for up to 10 years. If we no longer need such data from you to perform the services, the data will be blocked and we will only use it for accounting and tax purposes.

How do we protect your data?
We will keep your data secure and take all reasonable steps to protect your data from loss, access, misuse or alteration.

Our contractual partners and employees who have access to your data are obliged to comply with data protection regulations. In some cases it will be necessary for us to pass on your inquiries to companies associated with us. Your data will also be treated confidentially in these cases.

WHAT RIGHTS DO YOU HAVE TO YOUR DATA?

Right to information
You have the right to request access to your personal data stored by us at any time and free of charge. You have the opportunity to check which personal data we process about you and use in accordance with the applicable data protection regulations.

Correction
You can have incorrect or incomplete personal data corrected and be informed of the adjustments made, provided this is not impossible or involves disproportionate effort.

Deletion
You have the right to have your personal data deleted under certain circumstances. In individual cases, the right to erasure may be excluded.

Restriction of processing
Under certain circumstances, you have the right to request that the processing of your personal data be restricted.

Data transmission
Under certain circumstances, you have the right to obtain from us the personal data that you have provided to us.

Right of withdrawal
In principle, you have the right to withdraw your consent at any time. However, processing activities based on your consent in the past will not become unlawful as a result of your withdrawal.

Complaint
The competent data protection authority in Switzerland is the Federal Data Protection and Information Commissioner https://www.edoeb.admin.ch/

INDIVIDUAL DATA PROCESSING OPERATIONS

Provision of the website and creation of log files

What information do we receive and how do we use it?


When you visit www.tecoswiss.ch, certain data is automatically stored on our servers or on servers of services and products that we purchase and/or have installed for system administration, statistical, backup or tracking purposes. This may involve the following data:

  • the name of your Internet service provider
  • Your IP address
  • the version of your browser software
  • the operating system of the computer used to access our URL
  • the date and time of access
  • the website from which you visit our URL
  • the search terms you used to find our URL

Why are we allowed to process this data?

This data cannot be assigned to a specific person and is not merged with other data sources. The log files are stored in order to guarantee the functionality of the website and to ensure the security of our information technology systems. This is our legitimate interest.

Tracking pixel
We may use tracking pixels on our website. Tracking pixels are also known as web beacons. Tracking pixels – including those from third parties whose services we use – are small, usually invisible images that are automatically retrieved when you visit our website. Tracking pixels can be used to collect the same information as server log files. We use them for the same purposes as log files. You cannot prevent data collection.

Evaluations
In some cases, your personal data is processed automatically in order to evaluate certain personal aspects.

We use such evaluations in particular to provide you with targeted information and advice about certain services or products from us. To this end, we use evaluation tools that enable us to communicate in line with your needs and take appropriate advertising measures, including market and opinion research.

Contact form
You can contact us via an electronic contact form on our website. The data you enter in the input mask, such as your name, e-mail address, etc., will be transmitted to us and stored. The data you provide will be used to process your request.

Why are we allowed to process this data?

Your details will be stored by us for the purpose of processing the request and in the event of follow-up questions. Pre-contractual measures or our legitimate interests in processing the request serve as justification.

Safety note
We would like to point out that e-mails can be read or changed without authorization and unnoticed during transmission. The spam filter can reject emails if they have been identified as spam by certain characteristics.

Success and reach measurement

How does success and reach measurement work?
Our notifications and messages may contain web links or tracking pixels that record whether an individual message has been opened and which web links have been clicked on. Such web links and tracking pixels can also record the use of notifications and messages on a personal basis.

Why are we allowed to process this data?
We require this statistical recording of usage for measuring success and reach in order to be able to offer notifications and messages based on the needs and reading habits of the recipients in an effective, user-friendly, permanent, secure and reliable manner.

Newsletter with success and reach measurement
Our newsletter provides you with information on new articles, events and offers. We can measure the success and reach of our newsletter.

What data do we process?
We collect the following data in particular in order to send the newsletter and measure its success and reach:

  • IP address (no personal reference possible, as anonymized)
  • Contact details
  • Date and time of the reaction
  • Technical information such as browser, operating system or screen resolution
  • Interactions with the newsletter

For what purpose do we use the data?
We use the data collected to send the newsletter, for verification and for the salutation. We store your data, in particular the IP address used at the time of registration and the date and time, to log the registration and to be able to detect misuse. The technical information is used to display the newsletter correctly on every device. The interactions, time and date are collected so that we can use this data to evaluate and optimize our marketing campaigns and offers. We can also use this data to determine how subscribers interact with our newsletter.

Who do we pass the data on to?
We pass on your data to service providers for the purpose of technical processing and measuring the success and reach of the newsletter. Some of these service providers have servers all over the world. It is therefore possible that the data collected may be transferred by our service providers throughout the world. Our statements on data transfer also apply.

How can you prevent data processing?
You can unsubscribe from the newsletter at any time by contacting us at the e-mail address given above.

COOKIES

How do cookies work?

Our website uses cookies. Cookies are data records that are stored on the operating system of your device with the help of the browser when you visit our website. Cookies do not cause any damage to your computer and do not contain viruses.

What information do we receive and how do we use it?
Most of the cookies we use are so-called “session cookies”. They are automatically deleted at the end of your visit. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognize your browser on your next visit. This allows us to save certain settings (such as language settings or location information) so that you do not have to re-enter them when you visit the website again.

Why are we allowed to use cookies?
We use cookies so that we can make our website more user-friendly, effective and secure. The use of cookies and the processing of your data in this regard is based on our legitimate interests in the aforementioned purposes.

How can you prevent data collection via cookies?
The cookies are stored on your computer. You therefore have full control over the use of cookies. You can delete them completely or deactivate or restrict their transmission by changing the settings in your browser. If you deactivate cookies for our website, you may no longer be able to use all the functions of the website to their full extent.

Google Analytics

This website uses Google Analytics, a web analysis service of Google Inc (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Why are we allowed to use Google Analytics?

Google evaluates the data collected on our behalf so that we can get an idea of the visits and user behavior on our website. This enables us to improve our services and website content as well as its design.

How can you prevent the collection of your data via Google Analytics?

You can prevent the storage of cookies by adjusting the settings in your browser accordingly (see our information on cookies). You can deactivate Google Analytics by downloading and installing the Google browser add-on.

Further information about the web analysis service used can be found on the Google website: https://policies.google.com/privacy

You can find instructions on how to prevent your data from being processed by the web analysis service here: https://tools.google.com/dlpage/gaoptout

Google Tag Manager

We may use the Google Tag Manager on our website. This collects data about user behavior on our website and forwards it to our analysis tools. Google Tag Manager does not have access to the data, it only collects the data. As Google Tag Manager does not process any personal data per se, please refer to the information on the respective tracking services and the Google Tag Manager usage guidelines. Usage guidelines: https://www.google.com/intl/de/tagmanager/use-policy.html

Global Site Tag

Global Site Tag (gtag.js) is a tag management system developed by Google. It is used to track and manage data such as traffic, sales, conversions and more via a single line of code. It allows companies to implement tracking tags for various purposes, e.g. Google Ads, Google Analytics and more.

Mailchimp

To send our newsletter, we use email marketing services from Mailchimp (The Rocket Science Group LLC d/b/a Mailchimp (USA) as a subsidiary of Intuit Inc (USA), 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA). The mailing data is stored both on the website’s hosting server and on a Mailchimp server in the USA. You can find more information on the collection and use of your data by Mailchimp in their privacy policy: https://mailchimp.com/legal/ or https://www.intuit.com/privacy/statement/

January 2024

Imprint

tecnoswiss – Verband des Maschinen- und Werkzeughandels

Association management
Geschäftsstelle
Elias Welti
Geschäftsführer
c/o Handel Schweiz
Postfach
Güterstrasse 78
CH-4010 Basel

Tel.: +41 61 228 90 37

mail (at) tecnoswiss.ch